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The free daily newsletter for real estate agents. We read thousands of sources a day and send only what’s worth knowing: the stories moving the market, the scripts top agents use, and an AI prompt to copy today.

CURATED Listing Watch · Sell the listing

Your seller is going to ask why there are no offers. Have the answer first.

Tracks the homes competing with your listing, including ones that came back at a lower price. Each week it writes your seller update and gives you the words for the price conversation, before your seller brings it up.

Updates once a week when you open itA seller-ready version to forward
Sample report: this is what you get. Harbor Glen, WA is a made-up town, so every name, address, and number here is for show. Your report runs on your own address.
Listing Watch · your listing

5530 Sandpiper Way, Harbor Glen, WA 98012

Listed Oct 9, 2026 at $915,000Day 124 bd · 2.5 ba · 2,520 sq ft · built 2004Updated Oct 21, 2026
The Take

4 homes are competing with yours right now. The newest competitor, 5611 Sandpiper Way, came on 4 days ago at $889,000 with 90 more square feet, $26,000 under you. 227 Plover Court already spent 75 days at $935,000 without selling and is back at $899,000. Hold to your review on Friday, Oct 23. If showings aren’t turning into offers by then, a 5% move to about $869,000 puts you under 5611 Sandpiper Way and 227 Plover Court.

Your price against the field Calculated
$363your price per square foot
4homes competing with yours right now
Who you’re up against From the record
Competing listingSimilarityBd / BaSq ftPrice$/sq ftDays shown
5611 Sandpiper Way
New this week.
944 / 2.52,610$889,000$341 (-6% vs. yours)4
227 Plover Court894 / 2.52,470$899,000$364 (same as yours)43
1902 Heron Bluff Drive725 / 32,940$979,000$333 (-8% vs. yours)48
5290 Sandpiper Way663 / 22,050$749,000$365 (+1% vs. yours)21
What changed around you Refreshes when you open it
  • New competitor: 5611 Sandpiper Way, 4 bd, 2,610 sq ft, listed 4 days ago at $889,000 ($341 a square foot against your $363).
  • Back on the market: 227 Plover Court is at $899,000, 43 days into this listing.
  • No new closings nearby since you listed. Your price is still the newest number on the street.
Your price review date The CURATED playbook
Day 14 · Oct 23, 2026agree on it before you list, or in the first few days of the listing

Set this date with your seller before you list, or in the first few days after, so the price talk is a plan you both made instead of bad news later.

  1. The day before: send the seller one short email asking whether they still believe in the price. How to make a price review stick →
  2. On day 14, count showings first. If people are coming through and not offering, the price did its job and the house is the question. Why showings come before price →
  3. If it is the price, make the move count: at least 5%, which here means about $869,000. Smaller cuts don’t reach a new set of buyers. How small a cut is too small →
  4. Make the call with the script you both agreed to at the listing. What to say on the price call →
  5. Keep it normal: a price change is one of the most common paths to a sale, not a failure. What to tell a seller who hears a cut as failure →

Based on relists and recorded sales near you. Our data can’t see showings, pending status, or a price cut inside a single listing, so pair this with your own showing count.

What closed nearby From the record
Recent saleSale price$/sq ftClosed
5487 Sandpiper Way$874,000$352Jul 14, 2026
5602 Sandpiper Way$889,000$349May 20, 2026
214 Plover Court$893,000$342Jun 10, 2026
5361 Sandpiper Way$818,000$354Sep 25, 2026
1820 Heron Bluff Drive$912,000$339Mar 20, 2026
239 Plover Court$856,000$351Jun 26, 2026
1877 Heron Bluff Drive$981,000$341Apr 24, 2026
5719 Sandpiper Way$871,000$348May 6, 2026
Takes for the table The Take

Of the 8 closest sales, the most anyone paid was $354 a square foot, at 5361 Sandpiper Way. We’re asking $363, so the first two weeks are the test of whether buyers see the difference.

5611 Sandpiper Way came on 4 days ago at $889,000 with 2,610 square feet. Buyers touring both will compare the two side by side, so our showings this week tell us how we stack up.

We agreed to look at showings and price together on day 14, Oct 23, 2026.

This week’s seller update Ready to send

Seller update email

Subject: Your listing, week 2 Hi [Seller name], Here is where we stand at 5530 Sandpiper Way, day 12. There are 4 homes competing with ours right now. The newest, 5611 Sandpiper Way, came on 4 days ago at $889,000 with 2,610 square feet. Our review date is Oct 23, 2026. Before then, I will send you the showing count and every piece of buyer feedback, so we decide together with real numbers. [Your name]
Where every number came from
From the recordProperty records and the listing history in our records for homes within a mile of this address, pulled the day you ran the report.
CalculatedCURATED’s engine does the math: listing attempts, price drops between attempts, similarity, and the price range. Run it again on the same records and you get the same numbers.
The TakeCURATED’s proprietary AI reads only the numbers our engine calculated and explains what they mean in plain English. It cannot add, change, or estimate a number. Every figure in The Take appears in this report.

Send it to your seller, under your name

Enter your details once. The seller version shows only what’s right for a seller to see: the competition, what sold nearby, and what changed, with your name and brokerage on it.

Your playbook

What to do with what this made, step by step. Each step links to what the top agents and coaches in the CURATED Library say to do.

1
Send the update the same day every week

List what came on, went under contract, closed, came back, and paused nearby. Send it the same day each week, even when the numbers are bad.

2
Track the homes that came back lower

When a competing home fails and returns at a lower price, show your seller the price it came back at and what happened next.

3
Send your seller the homes that beat theirs

Set up a saved search that sends your seller homes priced under theirs and larger than theirs, every week. The search makes the price case, not you.

4
Call for the feedback the form misses

After a showing with no offer, call the agent. Ask why their buyer passed and what they thought of the house, then put it in the update.

5
Have the price talk when the trigger hits

When the date or showing count you set at signing arrives, read back the days, showings, and offers, then recommend one decisive price.

6
Tell the showing agents before the price drops

Before the new price goes into the MLS, call every agent who showed the house and name the day it drops. Their buyer may write first.

7
When it sells, find the next listing

Score every home around the sale on who is most likely to list next, and mail the right ones the letter written for them.

CURATED strategies for this

What the agents and coaches we follow actually do here, each one a CURATED Take you can read in full.

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